One of the most important aspects of an outbound campaign is connection rates. If your reps are not talking to actual prospects or customers and having a healthy number of meaningful conversations per day, your campaigns overall performance will take a hit.

For teams that rely heavily on the phone to drive business, and leaders that track daily or weekly performance based on KPI’s like dial to connection rate, an appropriate sales technology stack is key to success. 
Pairing tools like power dialing with Salesforce can definitely increase your call volume per rep, per day, but this doesn’t guarantee that your team will actually have more daily meaningful connections. The secret to increasing the number of conversations is to boost call volume and call connection rates. Enter Local Presence Dialing.

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Increase connection rates by 4x

Local presence dialing is a feature of outbound dialers that automatically selects a local phone number as caller ID based on the area code or country dialed by the rep. Once the call is placed, the system will automatically change the reps caller ID, presenting a local phone number to the prospect or customer as caller ID on their screen. This offers a massive increase in connection rates, with teams reporting increases as high as 4x. 

When selecting an outbound dialer or CTI to pair with Salesforce Sales Cloud or Salesforce High Velocity Sales, make sure that local presence dialing is available out of the box and at no extra cost. 

Since sales is a numbers game, when local presence is paired with productivity features like power dialing, dynamic list building, automatic activity capture in Salesforce, disposition codes and workflow automations, sales leaders see an instant boost in results.

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How to deliver a daily list of leads to your team

A major challenge leaders face is delivering a consistent flow of new leads to their team on a daily basis. We suggest using List Building Software like: Uplead, Clearbit, or Zoom Info to enable reps to search for new prospects based on predefined criteria and quickly build targeted lists. These lead lists can be imported into Salesforce and later into your outbound dialer using Salesforce list views with a few clicks. 

If you are looking for a complete outbound dialing solution to pair with Salesforce, start your PhoneIQ 7-day free trial today!