Streamlining Business Operations with Salesforce Flow: A Comprehensive Guide
5 min
Every operational department within a company has a business process that comprises tasks with high volume, tight deadlines, various participants, requirements for compliance, and potential need for audit trails. All of these actions assist a corporation in achieving a particular objective. The majority of the time, they are daily recurring actions or transactions that entail a number of processes that touch many IT systems.
These procedures could involve completing data entry, onboarding a new employee, fulfilling and billing a customer's purchase order, approving a loan application, and other financial, human resources, and business operations procedures, etc. These processes frequently require numerous email threads, papers, and handoffs when managed ad hoc. A cascade of inefficiencies, including communication failures, bottlenecks, and missed deadlines, can be brought on by even slight human error. These problems are scale-dependent.
However, you can simply avoid these problems with Salesforce Flows. A company can retake control of business operations, enhance communication, increase customer satisfaction, and lessen confusion by implementing a reusable and adaptable business automation approach using Salesforce flow. By automating a company process, personnel may focus on their main responsibilities rather than tiresome, repetitive, and frequently frustrating duties, freeing up time and resources.
What Is Salesforce Flow
Salesforce Flow is a tool that allows you to automate laborious business procedures and manual data entry. By saving your users' time and ensuring that the necessary actions are completed correctly, flows enable users to work smarter, not harder.
Simply defined, salesforce flows gather data and then uses that data to streamline the processes resulting in efficiency. The declarative interface called Flow Builder is used to create specific flows. Without utilizing a programming language, it allows the users to create code-like logic.
On a broad spectrum, Salesforce Flows can be categorized into the following types:
- Screen flows:
These types of flows include user interface components and ask for input from the user. Screen flows are either launched as an action or may be embedded as an element on a lightning page. - Schedule-triggers flows:
These automatically launched flows require user input and are launched at a specific time. Schedule-trigger flows are either launched as an action or may be embedded as an element on a lightning page. - Auto launched flows:
These flows execute automated actions that have been invoked by the process builder, an Apex class, a predetermined timetable, record updates, or platform events. - Record-triggered flows:
These are the auto-launching flows which execute in the background when a record is created, updated or deleted. - Platform event-triggered flows:
The automated flows are executed in the background when a platform event message or notification is received.
Salesforce Flows is among the most effective tools in your toolbelt as a Salesforce administrator as it provides you abilities similar to those of Salesforce Developers. These are typical instances of when you should use Flow- such as when you need to execute bulk updates across numerous unconnected records or when you need to apply complex logic to the conversion of opportunities.
There are countless applications for Flow, and with each new Salesforce release, its capabilities expand. Salesforce Flow, formerly known as Visual Flow, has undergone considerable modifications and been rebuilt from the ground up to give us the Flow Builder interface.
Automation Of Repetitive Business Processes With Salesforce Flow
Utilizing cutting-edge technology to execute repetitive business procedures with little to no human involvement is known as automation. Any small action can start a business process, which typically involves several different corporate divisions. For instance, during employee onboarding, the HR system might start a series of predefined workflow steps that configure security credentials, send welcome emails, and set up financial information in the pay system. The efficiency and accuracy of each phase in the business process are often increased by automating the workflow steps.
These automations mentioned above are being developed using Salesforce Flow Builder as their primary tool. Users initially carried out these operations using the Workflow tool, and more subsequently the Process Builder. Each tool had advantages and disadvantages. These tools are still supported and available even if Salesforce is no longer responsible for their upkeep.
Over the past year or so, a lot of time and money has been put into Flow, and as a result, it is now capable of completely replacing Process Builder and Workflows and doing it in a way that is far more effective as well as efficient.
What Business Processes Can Be Automated
The good news is that all fundamental business processes that are recurring in nature and are well specified can theoretically be automated. With current advancements in the automations tools, even the processes which demand rational thought and adaptability are automated by utilizing business intelligence, analytics and decision support systems which proves to be one of the major advantages of automation
Bellow are a few broad examples of business processes that can be automated:
- Distribution: Among other things, you can track and report the flow of items, compute order volumes, and automatically establish transportation routes.
- Logistics: Automation technologies can assist with labeling, inventory management, and setting up notifications for running low inventory items.
- Sales: Automation makes it easier for sales teams to manage leads, track opportunities, follow up with prospects, report, configure, price, and quote, among other tasks.
- Administration: Time-consuming tasks like creating and managing payrolls, processing paychecks, and filing taxes can be streamlined using automation.
- Marketing: Use marketing automation solutions to automate your ad campaigns, email distribution, social media posting, and marketing activities. Automated processes can make it simple to scale marketing initiatives and increase their impact.
- Customer service: Automation can make it possible for service teams to compile comments, common questions, service requests, etc. from several touchpoints onto a single platform. Additionally, you can automate client interaction and case handling using tools like chatbots and auto-reply emails, among others.
- Legal: Automation technologies can assist with managing risk and compliance, securing legal agreements, deploying contract workflows, and reviewing thousands of documents with unstructured data.
Advantages Of Automation Of Repetitive Business Processes With Salesforce Flow
1. Increases resource utilization
Automation aids in increasing resource utilization. For instance, an automation tool configured to deliver alerts when it detects inventory shortages or delays in supply chain operations can save costs and stop losses.
2. Frees up time
Time lost results in lost revenue. Your staff may concentrate on high-value tasks since automation handles the tedious tasks for them. You can do chores in a lot less time without getting tired or bored by using automation technologies.
3. Eliminates Errors
Automation also has the significant benefit of minimizing the possibility of error. For example, a workflow automation tool can identify missing documents in the system and encourage you to add them. Automation tools can also be used to handle legal compliances and production line faults. Time and money are saved in this way.
4. Converts data into insights
A firm may transform data into actionable insight with the aid of automation. Artificial intelligence (AI) has the ability to automatically collect, evaluate, and extract useful insights from data to assist businesses in making decisions. Then, insights can be applied in a variety of innovative ways, including to improve customer service, develop strategies, forecast metrics like sales and costs, and boost profits in a predictable way.
5. Increases efficiency
Efficiency is increased because automated operations are carried out in a methodical way, which boosts productivity and uniforms job quality.
6. Facilitates improved customer service
Automation tools like chatbots, quick booking applications, and feedback surveys at the conclusion of a service or purchase can be the difference between one-time sales and recurrent interactions in a world of always-on data, demand, and delivery. Long-term client happiness can be improved through automation.
7. Increases scalability
This can assist a company in accomplishing more with less. Customers are happier, employees are more productive, costs are decreased, and profits improve. And yet another huge benefit of automation is that all of this can be scaled as your organization expands.
8. User-friendly
Flows are easy to read as made convenient by their distinct shapes.
9. Faster performance
As these flows were built on the latest technology, their architecture allows them to be much faster in response and overall performance.
10. Diversified toolbox
Automation with flows will allow you to have a user-friendly, streamlined toolbox that makes it simpler for users to locate the piece they're seeking for.
CONCLUSION
The ability of Salesforce Flow to improve the precision and effectiveness of business operations should always be kept in mind. Consider how essential the aforementioned procedures are to the value stream of your business. Workflows that are fragmented or ineffective can harm your company's business strategy. Additionally, time that is currently wasted on manual tasks that are repetitive, such as reporting and monitoring tasks, can be redirected to situations that call for human judgment. In conclusion, automating the repetitive business processes with salesforce flow will enhance performance as flows have a superior architecture which results in faster performance and reduces resource consumption. Recently, Salesforce has made it quite apparent that Flow is the way of the future for no-code automation. This does indicate that Flow will be heavily emphasized in the creation of new features in the future.