April is a Salesforce Evangelist and Consultant with 20 years of experience. She’s got implementation projects in several industries under her belt and is recognized as an Industry Expert in CRM for Small Businesses. Having configured and maintained the Salesforce org for the world’s largest business aviation maintenance service provider for over 15 years - she learned that there isn’t much that you can’t do on Salesforce, and became a huge advocate! She’s a fan of teaching front-end selling organizations that “If it’s not in the system, it doesn’t exist".